- Classify content into specific categories like: stock markets, election polls, old film songs, natural disasters, winter olympics etc.
- Capture User Engagement – time spent watching or listening to specific programs
- Capture Trigger Points – the content or the ad that triggered the user to switch to another station or channel
- Identify User Preferences (favorite artists, genres, sports, programs, news topics etc) based on their engagement scores
- Create Personalized Broadcasts tailored to user preferences
- Set alerts to notify users when their favorite shows are ON
Key Areas : Broadcasting Services, Television Channels, Internet Radio