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  • Classify content into specific categories like: stock markets, election polls, old film songs, natural disasters, winter olympics etc.
  • Capture User Engagement – time spent watching or listening to specific programs
  • Capture Trigger Points – the content or the ad that triggered the user to switch to another station or channel
  • Identify User Preferences (favorite artists, genres, sports, programs, news topics etc) based on their engagement scores
  • Create Personalized Broadcasts tailored to user preferences
  • Set alerts to notify users when their favorite shows are ON

Key Areas : Broadcasting Services, Television Channels, Internet Radio